Our commercial radio model is ground-breaking. Colourful Radio is the only legal commercial radio station in the UK market with a dual music and conversation format - the coolest Soul, Reggae, RnB, Jazz, Hip-Hop, House, Soca, and Afro-Beats music play alongside a schedule of guests in conversation - all carefully choreographed by a select roster of conversant, lucid, witty presenters and DJs.
Imagine listening to the music you love while having a conversation - sometimes serious, sometimes just fun and fulfilling - with the one friend that doesn't judge you. We like to think we are that friend. And yes, we also bring and play the music you love.
We reach listeners simply by the touch of a button on their radio, a click on their browser or a tap on their mobile device. Wherever - whenever - seamlessly, best describes our service.
Using our innovative technology we bring our loyal audience closer to local advertisers and partners, whilst providing access to international firms looking to tap into their Diaspora market in the UK.
To promote a product or service with us, call 0844 8500 194 or Email Advertising
If your interest is in shows, stories, interviews, or music submissions, call 0844 8400 194 or Email Production
If you have other interests, please Email Corporate
Those who know us say:
Jay, Billy, Jade in Hertford [Listener]
If Heineken made radio stations they would all be like Colourful!
MoneyGram UK [Advertiser]
Our research shows that certain percentage of our customers listen to radio. Colourful Radio attracts lots of listeners and advertising on Colourful involves online and spots booking as this will help reach those listening via the internet or through radio. I use Colourful and even recommend it.
Royal Shakespeare Company [Sponsor]
Colourful Radio played an integral part in our marketing campaign for Julius Caesar and Much Ado About Nothing at the Noël Coward Theatre. We had positive feedback from listeners and great support from the Colourful presenters throughout. It was great to work with Colourful Radio on advertising and editorial coverage. Thank you.
The name 'colourful' simply means 'distinctive in character'. In his momentous 'I have a Dream' address on 28 August 1963, Rev. Martin Luther King Jnr. talked about judging a person by the 'content of their character'. Well, call it creative licence, but we have made it our mission to be consistently distinctive vis-a-vis the content of our programmes, our talent roster, and our listener-base. Judge for yourself by listening in.
It's all about U. Your Music. Your Voice.
Listen on DAB / ColourfulRadio.com / Mobiles / Apps / Podcast
To be an intelligent filter, a trusted guide and companion to our listeners from the time they wake up to the time they go to sleep; whilst being the essential platform for advertisers.
To provide a vibrant multi-platform broadcast service that encourages listeners to get involved, and to play a full and active role in wider society.
The analogue era of broadcasting as a pirate radio station was never an attractive proposition for us. Instead, we started in 2004 as an internet audio stream - and a pioneering one at that - at a time when the technology was in its infancy.
After a live presenter-led pilot broadcast in October 2005, we went on to become, on 30 May 2006, the first internet audio stream to successfully transition to become a fully-fledged legal commercial radio station broadcasting online and on satellite. In 2009, we went on to gain capacity on digital terrestrial DAB reaching 12.5 million across London and beyond.
Some of our innovations such as COLOURFUL Player, the 24/7 'auto player', 'auto record' and 'auto podcast' of all our live presenter-led shows for the benefit of listeners who may have missed it, are still unmatched.
You could say our DNA is, completely and without qualification, digital. And that is unique in the broadcast radio industry!
2004: Founded (one of first UK internet audio/radio streams)
2005: Pilot broadcast service
2006: Launched on BSkyB Digital Satellite
2009: Launched on DAB Digital Radio
2010 The Times Playlist - Top 10 (7/10) UK Digital Station 2010
2011 PURE - Digital Station of the Month July 2011
2012 BEFFTA - Radio Station of the Year 2012
2011 One of the most successful online/internet radio stations in Britain - Tim Crook, The Sound Handbook
2009 Colourful radio makes for bright listening - The Guardian